Category: Fashion launch
One of the joys of being involved in men’s fashion is being able to have meaningful conversations with people about clothes that go well beyond a personal shopping agenda. And this morning at the launch of Hostem’s Bespoke offering there was much to learn and discuss with some of London’s most talented artisan menswear designers, including Sharpened Lead favourite Casely Hayford and master shoemaker Sebastian Tarek.
Through the pioneering Redchurch Street boutique, Casely-Hayford are offering made-to-measure suits and shirts, with prices (for a suit) starting at an approachable £1200. As Charlie was keen to remind us, the benefit of something made to measure is that it will be created to accommodate the quirks of an individual body (we all have them, … Read More »
I’ve never experienced Fashion’s Night Out in London, but here in New York it really is a major happening. Streets thronged with people and events hosted by every major label and fashion retail outlet in the city. This year I made the resolution to restrict events to SOHO, though there was more than enough going on in this one neighbourhood to make the night a busy one. A few highlights: Helmut Lang won hands down as longest queue of the evening, and there was more than a hint of Studio 54 exclusivity going on at the door. Speaking of Studio 54, OAK on Bond Street held a disco-themed party, with limited edition T-shirts featuring the likes of Burt Reynolds in his beefcake pin-up days and an iconic Bianca Jagger astride a white horse at the legendary nightclub. As FNO really isn’t a time to shop, I returned to pick up one of each the next morning. Music is always a highlight of FNO in New York, with artists as diverse as Patti Smith, Courtney Love and indie bands Best Coast and Sun Airway playing in the city that night. Nomi Ruiz DJed the If boutique party before playing with her band Jessica 6 at the launch of Nicola Formichetti’s Nicola pop-up store, though the nearest our weary feet came to dancing was at the Odin party, where indie-dance by the likes of HolyGhost! and The Rapture had the crowd moving.
Last night was a funny old night to be holding a fashion launch party, on The Day that Alexander McQueen Died, many a fashionisto/a was wiping a tear and feeling a bit subdued. However, the fashion pack attending the Percival launch party in Shoreditch last night was in the main, of a different cut of cloth than the shiny, megabrand-lovers of fashion central. Percival is a new menswear label that mens fashion blog Style Salvage has already whetted our appetites for. Identifiably part of a wave of young, British-centric brands like Folk and Albam, the Percival brand embraces the outdoors but not in a traditional way rather than a Stone Island ‘lets invent the future of techno fabrics’ way. Brushed cotton shirting, anchor-motifed sweaters and woolen trousers (reminiscent of a Hovis ad) were literally there to be stroked, individual garments being hung against the distressed interior with helpful wall-mounted plaques such as ‘trousers’ and ‘waxed mac’ to hand. The said waxed mac (particularly in yellow) is the star piece to my mind: iconic, practical and bringing cheer to traditional British dampness.